Bell Brand Shop

Things to know about Bell

In 1950, the Bell brand was born in California. The founder Roy Richter built racing cars for speed junkies at that time. However, the desire for ever-faster vehicles also revealed the grittier side of racing. In the course of this, Richter created the Bell brand. Today, the manufacturer of helmets is one of the leading companies on the market. In addition to products for motorsport enthusiasts, Bell also offers bike helmets for road cyclists, mountain bikers and BMX riders.

Bell's bike helmets are mostly equipped with the widely used Mips system. The Multi-Directional-Impact-Protection-System ensures that the rotational forces in the event of a fall significantly reduced. This technology is used, for example, in the Super Air R Mips helmet. The "2 in 1" helmet is one of the pioneers of bicycle helmet history. With this product, Bell was one of the first manufacturers to launch a helmet that can be transformed from a full-face helmet into a half-shell in just a few seconds. The current generation benefits from the Mips system and also has excellent ventilation.

A brand like Bell is of course also distinguished by its collaboration with various professionals. Included on the list are mountain bikers like Rachel Atherton, Martin Maes, Wyn Masters or Steffi Marth, to name just a couple. Of course, the MTB pros not only protect themselves with the bike helmets, but also actively participate in the further development of the products.

In our Bell brand store you will find various bike helmets from all categories. Kids and youth helmets in cool colors and designs are available as well as MTB helmets for adults. In addition, replacement visors for enduro and full-face helmets are available.

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Things to know about Bell

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Bell Brand Shop

Bell Highlights

Things to know about Bell

All Bell products